McFarlane action figures

McFarlane toys is a subsidiary of McFarlane Productions, Inc. It is a company that has been started be Todd McFarlane. This toy company started its production in 1994. The company makes models of characters of movies, comics, sports star, musicians etc. this company was earlier named as Todd toys, but later the name was changed to the one that is in current use, following a huge amount of pressure from Mattel, who feared that the company's name may be confused with that of Barbie's younger brother.

The feature that distinguishes McFarlane action figures from the hoards of other toy makers is the amount of attention that is given to the details. This is the sole reason why McFarlane action figures look so much alike to the person that they are meant to imitate. Today we can safely say that McFarlane is the most successful brand name in the line of toys. In fact most of the other toy brands are trying to imitate the McFarlane style to increase their revenue.

This line started with making McFarlane action figures from the McFarlane conics called the “spawn”. But as of today this company is making a lot of figures including the figures of the Simpson, and movie maniacs. It is also well known for producing horror figures such as The Terminator, The Thing and many more. The toy lines also produces figures of basket ball legends, they have also collaborated with Clive Barker and H.R Giger to produce original figures.

The first line of toys released by this company consisted of six figures. The six characters were the characters of the comic spawn; they were the hero, the medieval counterpart of the hero, who was aptly named medieval spawn. The other four characters were the villains who were Overtkill, Clown, Tremor and Violator. The company also came out with Spawn alley play sets and Violator monster rig. These toys were highly in demand because they were the most real looking toys that were available in the market. Generally the other companies used a few basic colors for their toys they used a single flesh color and different colors for the clothes. But McFarlane toys had exquisite colors. Unlike the cardboard support that the other companies used McFarlane used hard plastic that surrounded both the toy and the blister card. Along which each toy was a comic. Although this comic had fewer pages than the regular comic of 22 pages but it still had a story dedicated to the figure it was given along with.